DiGiVision Program List

• The History of Santa Claus -  How he evolved from Stories, Legends and Cultures.  - The Beginning with Saint Nicholas the Bishop of Myra - The Stories of his works and generosity -  After his death - How his life and legends traveled to other countries - How he inherited different traits and characteristics - The evolution into Santa Claus - Santa of the 20th and 21st Centuries.

• The Basics of being Santa - What a Santa should know - Making the visit memorable - Positive Guest Service - The ABC's of a Photo Session - Santa's Arrival - Welcoming the Children - The first 15 seconds - Seating the Child or Children, Safety & Procedures - Special Techniques for photographing babies - Hands in the Photo - Working with Special Needs Children & Adults - Photos with Teens and Pre-teens - The do's and don'ts of sitting in the chair -  Working with Pets

• Working for a Mall or Photo Company - Who's in charge - Efficiency, it's a team effort - Working with and training your helpers - Handling problems - Inconsiderate parents - What a mall should supply - Working away from home - "Merry Christmas" or "Happy Holidays", What to do? -  When the media calls, protocol for handling the media.

• Talking with Children - Asking, listening and answering - How to ask the right questions - Secrets of how Santa knows all -How to answer children's questions - Answering difficult questions - Talking with teens and pre-teens - Knowing the current and most popular toys - Answering those who don't believe in Santa or Christmas - and many other questions children ask.

• Your Image as Santa - What children, parents and others see and think of you - 24/7/365? -  Background Checks - Grooming and Appearance - Your health and Personal Hygiene - Santa's Magic Suit and accessories.

• Be Prepared - Be Organized - Being Prepared for the job - Checklists for work - The Dressing area.

• Enhancing your Image as Santa - Suggestions for improving your appearance and presentation as Santa.

• What Qualities do Great Santa's Possess - A Santa of Character

• There is more than just sitting in a Mall -  Children's Parties & Home visits - Company and adult parties - Corporations and associations - Charitable and non-profit events - Media or marketing events -  - Parades - Tree lightings - Conventions and major dinners - Off-season events - Santa 24/7/365.

• Special Event Santa - Making the Grand Entrance.  Handling large Crowds, Getting more training - Working with and using the Media.

• The Entertaining Santa - Add Storytelling, Singing, Magic, Balloon Art, etc. to your resume. The Year-round Santa - What to do the other ten months of the year.  Summer promotions  - Modeling, Advertising and Commercial work.

• Get a Head Start on the Holidays - Planning and Scheduling your time so you can also enjoy your work, have time for family and reduce stress.

• Santa as a Business - Starting and managing your own business - The difference between a business and an expensive hobby -  Building a home based business - What you need to get started  - Getting free help and assistance - Setting your rates - Marketing and rate surveys - Insurance - permits and licensing - Background Checks - Bookkeeping - IRS.

• Marketing & Promotion - How to Market yourself - Getting Good Photos - How to get free professional photos - Business Cards and handouts - Web pages and web sites - How to get others to promote you - Networking

• Adding more to your visit as Santa - Mrs. Claus and Helpers - Other activities - Sleigh, Reindeer, etc.

• Santa's Wardrobe -  Simple steps to building a good, workable wardrobe.  Care and maintenance of your wardrobe.

• Be Prepared - Be Organized - Being prepared for the job - Checklists of supplies and equipment - Checklists for work - The dressing area - What a client should supply - What you should have for entertainment and public appearances.

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